![]() ![]() On how The StoryGraph lets people be as social as they want to be And that's how I got to how we do our recommendations, which is really unique. I felt like I really wanted to focus on what wasn't being done. It’s limiting, for many reasons, because you might fall into the trap of looking at what they're doing and then just trying to do the same but better. Actually, I still don't even say that, because I don't think it's helpful. I never said I was building an “alternative” to what’s out there. ![]() But I’ll have tried something that seemed really exciting to me. The worst that happens is that I fail, and it doesn’t work. ![]() It’s one of the reasons we just don’t have options for things like sites that track your reading. There’s a reason why a lot of new people haven’t come up-and why also, I was hesitant to go down this track in the beginning. On being a new player in the book-tech space After numerous conversations, she stumbled upon the crux of what she was trying to solve: “That was when I realized - okay wow, people still are not happy with the quality of recommendations and help choosing a book!” In the summer of 2019, she built and launched a beta version of The StoryGraph. She devoted herself to coding and customer research. “It was like I should have been doing this from day one,” she recalled. One of these was a reading app, one that she enjoyed working on so much that she decided she needed to make this her full-time job. Nadia was heading down the investment banking track in university until a combination of chance meetings and an entrepreneurial streak saw her move into tech - starting with winning a place on a coding course, and then going on to win a competition for a coding boot camp.Ī few years after that, the beginning of 2019 found her with extra time on her hands and two side projects. This happens to be the whole founding philosophy behind The StoryGraph, a website founded by Nadia Odunayo to help readers choose their next book. Not knowing what to read next is the literary equivalent of ‘I have nothing to wear’ for your bookshelf - except that life is too short to read a book you’re not in the mood for. ![]()
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